The Yamaha logo is comprised of three tuning forks overlapping one another. It was designed nearly fifty years ago and has remained nearly unchanged to this date, proving to be a timeless design. and the Yamaha Motor Co., showing its universal character, being able to represent pianos, motorcycles, drums and electronics. The Yamaha logo is only slightly different for Yamaha Co. The Yamaha Logo is a good representation of how powerful branding and design can be. However, in 1998 the tuning fork was added on and is now a symbol which denotes quality. There was a period in the late eighties and early nineties when the famous tuning fork was removed in order to bring more attention the name itself.
Still to this day the Logo has remained almost unchanged from the original. The tuning fork was used to represent their presence in the piano market. This was created at the time in the 60’s when a common tuning fork was established. Yamaha’s logo has an interesting history, the symbol used for their logo is actually a tuning fork.
It was not until 1967 that the first logo was created. While many think of motorcycles and electronics when they think of Yamaha, the company was actually founded by Torakusu Yamaha for his ability to create high quality pianos! While Yamaha still creates top of the line pianos, it was not until about 1954 that Yamaha began entering the motorcycle and electronic markets.
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